Hi, I’m Rémi, a Brand, Design & Culinary Director working in hospitality, food & tech.

I help to create, scale & evolve hotels, restaurants, products & events that invite joyful moments of shared culture.

Brand, Design & Culinary Director in Hospitality, Food & Tech

hi@rmlfvr.com

Lobby Bar at InterContinental Table Bay Cape Town
Lobby Bar at InterContinental Table Bay Cape Town
Thumbnails of a Regent photoshoot in Hong Kong and Carlton Cannes
Thumbnails of a Regent photoshoot in Hong Kong and Carlton Cannes
Early mock up design for a pastry shop concept
Early mock up design for a pastry shop concept
Rémi Lefèvre
Logos of some of the hotel brands Rémi Lefèvre has worked with
Logos of some of the hotel brands Rémi Lefèvre has worked with
Logos of some of the restaurants & bars Rémi Lefèvre has worked with
Logos of some of the restaurants & bars Rémi Lefèvre has worked with
Logos of some of the studios, events and partners Rémi Lefèvre has worked with
Logos of some of the studios, events and partners Rémi Lefèvre has worked with

Who I've worked with

PARTNERS + PROJECTS

Featured projects

InterContinental Hotels & Resorts: Rethinking Lobby Lounges

New culinary approach to 250+ Lobby Lounges in a leading luxury hotel brand

PROJECTS

Regent Taste Studio: Redesign of Signature Art x Culinary Pop-Ups

New strategy, playbook and practical tools to deliver a key brand differentiator

Luxury Hotels Growth Marketing: Strategy, Design & Delivery
Faern Resorts: Rebranding of Upscale Lifestyle Portfolio

Strategic review and implementation of tools to unlock quality growth

Strategic rebranding of a 4-hotel portfolio to accompany a phased renovation

The Lounge in Residence

A new strategic approach to the Lobby Lounges for 240+ InterContinental Hotels & Resorts, celebrating culture, flexibility and a contemporary take on gathering.

2025-2026

InterContinental Hotels & Resorts

Regent Taste Studio Artful Culinary Series

In-depth rethink and redesign of the Regent brand's signature Taste Studio, a series of high-end pop-up events blending art and culinary. Bringing simplicity and scalability to the guide and tools to help hotel teams deliver the events.

2025-2026

Regent Hotels & Resorts

Luxury Hotels Growth Marketing

Strategic review and phased development of prioritised solutions to accelerate the signings of new hotels and resorts under the Regent, Six Senses, InterContinental, Kimpton and Vignette Collection brands.

2023-2025

IHG Hotels & Resorts | Luxury & Lifestyle Brands

Repositioning a Hotel Portfolio through Brand

A holistic rebranding a well-loved portfolio of 3-star Swiss mountain resorts into 4-star lifestyle resorts, broadening their appeal to new guest segments and stay occasions.

2024-2025

Faern Resorts

Let's chat

A project coming up? An opening, a renovation or a change of strategy? Let's chat to see if we might be a good match.

Rémi Lefèvre

Brand, Design & Culinary Director helping Hospitality, Food & Tech businesses to start & scale.

hi@rmlfvr.com